Closing Success Tip – Volume is Vanity Part 3


In the last 2 weeks I have reviewed the many variables to consider in lead generation that is based on outbound marketing. This week I am going to cover another very important aspect of outbound marketing. Every marketing piece has essential elements: Headline Sub Headline Copy Offer The size of your lead generator will dictate …

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Contractor’s Sales Success – Go Ahead… Steal These 2 Great Ideas


On a day to day basis, it’s often easy to feel isolated.  You get focused on plugging away keeping the business on track and growing.  Over the last few weeks, I’ve been presenting workshops around the country from the PDCA Expo in Orlando to the ProGreen Show in Denver and at numerous regional conferences.  One of the best parts of …

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