It’s no secret that, for most contractors, marketing and selling are a frustrating puzzle.
Spending money on advertising is painful… and rarely delivers the results you expect.
Mastering the ‘dark magic’ of closing sales is difficult… and you don’t really feel comfortable using ‘strong arm’ sales tactics on people… especially people you know or may see in the store or around town.
Sales trainers often promise a ‘quick fix.’ But their rah-rah so-called training wears off after a short time… sometimes as little as a few hours. So there’s no enduring change for your business.
But competition today is relentless… buyers are more demanding than ever. They’re skeptical. They’re much more price-sensitive… and they’re less loyal.
It doesn’t matter how great you are at what you do… if you’re not getting enough new customers to sign on the dotted line, you are going to be out of business. Period. That’s the real world.
There’s a hidden secret about making big money in the building trades… and knowing this secret could change your life.
Here it is… you can be the very best in your business… be diligent and perform your work to the highest standards… take extra care to make sure the design, layout, colors, and other factors are suitable for the client… give your customers the very highest level of service… put in 60+ hour weeks… always go the extra mile… flat out do a super job…
… but still darned near starve to death.
The fact is… it’s the contractor who’s best at marketing and selling their services who makes the big money… not the one who’s most diligent or gives the best service. It may not be fair, but it’s the truth.
When I finally woke up to this fact, I went from working my butt off and barely scratching by – to multiplying my income practically overnight.
“I’ve only implemented some parts of the Closing Success System and it’s already making a difference! In the last six weeks or so, I’ve sold 4 projects totaling $142,545.
I had to turn away multiple projects because I can only handle so much work.”
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